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AdExchanger Talks

The advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by executive editor Zach Rodgers, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.
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Now displaying: April, 2017
Apr 27, 2017

As global CRO at Bloomberg Media, Keith Grossman oversees a "business within a business" that reaches 62 million users and brings in nine figures of revenue annually. Grossman talks about his sales strategy for that business-focused audience, and where programmatic fits in. 

 

Apr 20, 2017

When the news dropped that Oracle would acquire Moat, DataXu CEO Mike Baker's first thought was not that Oracle had made a big move in measurement, but that it had bought a piece of the walled garden action.

Apr 12, 2017

VideoAmp's 25-year-old CEO, Ross McCray, talks about his company's ambition to unify media planning across digital, mobile and television – including linear TV media bought during the upfronts.

Apr 6, 2017

Six months ago Dentsu officially closed on its $1.5 billion acquisition of CRM and digital media agency Merkle. In this episode, chief data and product officer John Lee discusses the integration of Merkle's data assets with the holding company.

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