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AdExchanger Talks

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.
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Now displaying: May, 2018
May 31, 2018

This week on the podcast, Katrin Ribant joins us in the studio for a discussion of the ever-more-complicated data landscape. Ribant spent many years at Havas and helped build its Artemis data platform before co-founding Datorama in 2012. This episode is supported by 4C Insight.

May 24, 2018

This week’s episode of AdExchanger Talks is all about – what else? – GDPR.

On the eve of the May 25 compliance deadline, we invite guest Patrick Salyer, CEO of SAP-owned identity management platform Gigya, to talk about the enforcement and long-term impact of the regulation.

May 18, 2018

Frost Prioleau is a long-time digital ad entrepreneur, having founded and sold two companies over the span of 13 years. The first was Personifi, a behavioral ad targeter acquired by Collective Media in 2008. The second is Simpli.fi, a programmatic platform for local advertisers.

This week on the podcast, Frost describes his experience trying to crack the market for localized programmatic advertising.

May 10, 2018

Google’s top digital marketer, Bob Arnold, is our guest in the podcast studio this week. Many listeners will remember Bob’s early advocacy of programmatic drawn from his time at P&G and Kellogg.

May 3, 2018

In this episode, Pivotal Research senior analyst Brian Wieser talks about the analyst life and his views on an assortment of companies. He drills down on Facebook, where his analysis often deviates from that of his peers.

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