Vandenberg launched her company earlier this year, while sick with COVID 19. She talks about that experience and the pandemic's silver linings. "The rat race got so fast," she says. "It’s recalibrated the industry."

Zeta Global is a 12-year-old company traditionally known for its CRM and data solutions. It has moved aggressively into ad tech, acquiring the Sizmek DSP and the Rocket Fuel DMP in the wake of Sizmek's bankruptcy, as well as IgnitionOne’s DSP and other assets.  

Advertiser Perceptions surveyed 300 US advertisers and their agents on their use of identity resolution solutions. We dig into the findings

Celtra is pulling away from ad serving and zeroing in on creative production. CEO Miha Mikek explains his rationale for the move and why Celtra no longer adheres to Forrester’s definition of creative ad tech. Also in this episode: Genetic imperviousness to the effects of caffeine and what it’s like to found a company with your spouse.